Erica Hinkson

Sunday, May 31st, 2020

Get to know Miss Erica Hinkson, Marketing Facilitator at Trust Loans Fund. “The Barbados Trust Fund Limited gives me the opportunity to educate entrepreneurs on the importance of marketing in the sustainability of their businesses. It brings me joy to encourage its application in the diverse fields of business that I encounter in my weekly course: Marketing Your Small Business. This is achieved by illustrating marketing’s role as one of the backbones of equally important functions within an organisation.”

Qualifications:
2019-Present
University of the West Indies Cave Hill Graduate Studies
MSc. Marketing
2014-2016  University of the West Indies Cave Hill Open Campus
Certificate in Marketing, Public Relations and Advertising
Courses: Fundamentals of Marketing, Written Fundamentals of English, Principles of Accounting, Public Relations, Corporate Communications, Advertising, Public Speaking

Work Experience:
2019-Present- The Barbados Trust Fund Limited
Marketing Facilitator- Training small business entrepreneurs in a course entitled Marketing Your Small Business

2019-Present- Youth Entrepreneurship Scheme, Ministry of Youth and Community Empowerment
Marketing Consultant to entrepreneurs aged 18-30 years

2013-Present- DataLore Inc. subsidiaries: Book Source, Chattel House Books, Caribbean Shared Educational Resources Service  Erdiston Teachers’ Training College
Marketing Manager- Marketing, Public Relations, Advertising and Event Management
2018-Present Erica founded a Marketing Consultancy which specialises in social media, digital, traditional and direct marketing, and events

Interests:
Travelling, Socialising (limes, the beach, cruises, bars, dinners, clubs, art and open mic events), Arts and Culture, Literature, Music, Film, Fitness.